1. The plaintiff's appeal is dismissed.

2. The costs of appeal shall be borne by the Plaintiff.

The purport of the claim and appeal is the purport of the appeal.

1. The Plaintiff asserts that, at the Defendant’s request, the Plaintiff posted an advertisement on the Defendant Company’s products in the amount of two pages of July 1, 2012, August 2012, September 9, and October 2012, and sought payment of KRW 3.5 million.

The fact that the advertisement was published, as alleged by the plaintiff, is not disputed between the parties, or can be acknowledged by the video of the evidence No. 3-1, No. 2 and No. 3.

However, only the statement of evidence Nos. 1 and 2 was published at the Defendant’s request.

It is not sufficient to recognize that there has been an agreement between the parties with respect to the publication of such advertisement, and there is no other evidence to acknowledge it.

The plaintiff's claim cannot be accepted on a different premise.

2. If so, the plaintiff's claim of this case should be dismissed. Since the judgment of the court of first instance is just in conclusion, the plaintiff's appeal is dismissed.