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1. As to the Plaintiff KRW 90,532,871 and KRW 43,269,226 among them, the Defendant shall pay to the Plaintiff KRW 23,02,968 from December 16, 2017.
Reasons
1. Basic facts
A. On June 1, 2017, the Plaintiff, the Defendant, and the Communications Group Insignia Co., Ltd. (hereinafter “VS”) concluded an advertising agency contract with the following content (hereinafter “instant contract”).
The purpose of Article 1 (1) of the Advertising Agency Contract (hereinafter referred to as the "Agreement") is to entrust the business of planning and producing advertising products to the lux, and to more effectively carry out media execution for advertising products, the purpose is to clarify the rights and obligations between the plaintiff, the plaintiff, the defendant, and the lux.
Article 6 (Methods for Payment of Advertising Expenses)
1. The plaintiff shall claim the cost of conducting the media to the defendant as of the end of the month of the execution of the advertisement, and the defendant shall pay the cost in cash within 45 days as of the issue
2. The Plaintiff shall pay the relevant fees to the insignia within a week as of the deposit date of the media cost.
Article 7 (Distribution of Media Fees) With respect to the agency fees for the media executed by the Plaintiff, in principle, the insignias and the Plaintiff shall be distributed at the ratio of 7:3.
(A) section 13 (Termination of Contract and Claim for Damages).
5. Notwithstanding the provisions of other provisions of this Agreement, only the direct damage incurred in connection with this Agreement shall be liable to the other party and shall not be liable to the other party for indirect, punitive, or incidental damage.
B. The Plaintiff: (a) an electronic tax invoice (Evidence 2-1 through 6) of KRW 425,788,132 (hereinafter “the primary advertising expense”) on September 30, 2017; (b) an electronic tax invoice (Evidence 2-7,00,000 (hereinafter “the secondary advertising expense”) on October 30, 2017; (c) an electronic tax invoice (Evidence 2-7,8) of KRW 342,634,633 (hereinafter “the third advertising expense”) on October 31, 2017; and (d) an electronic tax invoice (Evidence 29 through 12); and (e) the sum of KRW 23,002,968 on November 30, 2017; and (e) the amount of KRW 342,634,633 (hereinafter “the third advertising expense”).