Among the judgment of the first instance, the part against the plaintiff ordering payment shall be revoked.

The defendant shall pay eight million won to the plaintiff.

1. Basic facts

A. The Plaintiff is a company with the purpose of manufacturing and wholesale retail business, manufacturing and wholesale retail business of sanitary paper products, etc., and the Defendant is an online advertising agency business, website manufacturing business, and fashion development business.

B. On November 3, 2017, the Plaintiff entered into a contract on the production of the Plaintiff’s website (hereinafter “instant website production contract”) with the Defendant that produces the Plaintiff’s Internet shopping mall in the contract amount of KRW 4 million (excluding surtax), and paid the contract amount to the Defendant around that time. The Defendant completed the production of the website around December 2017.

C. On March 29, 2018, the Plaintiff and the Defendant made the Plaintiff’s shopping mall website “types of advertising: Blue advertising, C, the advertising method developed by the U.S. C, and the advertiser is exposed to the highest level of the search engine at the time of the search. The method of the company is not only the exposure of the advertisement, but also the method of paying advertising expenses (P4P.P.P.P.P.P.P.P.P.P.P.P.P.P.P.P.P. The term “key search” means the execution of the advertisement and website maintenance and repair without compensation. The contract amount is 24 million won (including additional dues) and the remainder payment is to be made after six months after the remainder of the advertisement contract.”

On April 4, 2018, the Defendant decided to advertise to the Plaintiff on “1. Dworkd advertisements, blobs, and Internet media.”

2.The advertising costs for this contract will be at least the proceeds of this contract during the duration of the contract, and the sales would not reach an adequate level, equal to the duration of this contract.